BrewDog Hits New High, Low: The End of History is Here.
Ever wanted to drink your beer directly from a taxidermied animal? I know I have. There’s nothing better than popping the cap off a nice squirrel and going lip to lip with it (ok, thats gross).
Well, that’s all a possibility now, thanks to BrewDog. BrewDog is the Scottish brewer who brought us Tactical Nuclear Penguin (ABV 32%) and Sink the Bismarck (ABV 41%), two of the strongest beers in the world.
BrewDog has been the recipients of massive applause – and silent disdain – from beer drinkers of the world. Some applaud their relentless experimentation and combative spirit. Others are simply sick of the battle between BrewDog and German brewer Schorschbraeu.
Regardless of what you think about the battle, the crazy high ABV booze, or their creative approach to labeling and marketing – you have to be intrigued with the latest installment: The End of History.
The End of History is 55% alcohol. 55%. I had to say it again. But what is even more incredibly ridiculous is that the beer is bottled and then implemented within a limited edition of taxidermied animals, ranging from squirrels, chipmunks, and perhaps other rodent-like mammals. The bottle is also considered to be the most expensive beer in the world. A 12oz sauce will hit your check book a cool $765.00 (but hey – collectors item right?).
Really? You might ask that question. But, I have come to expect this from BrewDog. They are constantly testing the boundaries of beer consumerism, marketing laws, and human decency. The new grog has to be celebrated if not for the fact that they decided to invest a lot of money into making something that is so far out of the box that it can only be premised on insane passion.
Check out the bottles over at Geekology. Also, be sure to check out the video that they released on Vimeo, capturing the creation process behind The End of History (well, at least their rendition).
We have had the great pleasure of trying out Tactical Nuclear Penguin and Sink the Bismarck. Both of them were, well, interesting. We had a much better reaction to Bismark, which was masked well with extremely concentrated hop extract.
If you get the chance to try any of these beers – you cannot pass it up. It won’t be long before the TTB and other regulators put a stop to classifying these types of brews as “beer.” It also appears that this will be the last time they do the high-ABV beer thing. Read below for more information.
From the BrewDog press release:
The beer is the last high abv beer we are going to brew, the end point of our research into how far the can push the boundaries of extreme brewing, the end of beer.
This blond Belgian ale is infused with nettles from the Scottish Highlands and Fresh juniper berries. Only 12 bottles have been made and each comes with its own certificate and is presented in a stuffed stoat or grey squirrel. The striking packaging was created by a very talented taxidermist and all the animals used were road kill. This release is a limited run of 11 bottles, 7 stoats and 4 grey squirrels. Each ones comes with its own certificate of authenticity.