Home > The Events > Tonight’s Event: Boundary Bay’s Brewers Night

Tonight’s Event: Boundary Bay’s Brewers Night

Tonight, November 18, 2010 just 20 minutes North of Seattle in Everett, WA, Boundary Bay Brewing Co. is hosting a Virtual Brewers Night. Huh? What? Virtual?

These days with Twitter, Facebook, Foursquare, blogs updates, Email and Flicker — information is constantly and rapidly communicated. Tonight, Boundary Bay Brewing Co. is celebrating the importance of these social media outlets and web based resources in promoting their beers.

We are partnering up with Alligator Soul in Everett for a Virtual Brewers Night on Thursday, November 18th from 6-9 pm. Now, before you get all hot and bothered…we’re not asking you to taste VIRTUAL beers. We’d never deprive you of the joy of our hand crafted beverages! We do, however, want you to come to Alligator Soul and communicate virtually (meaning via social networks) about all the happenings…while it’s actually happening! There’s going to be live music, specials, prizes, and more!

As a writer for a blog, I totally appreciate Boundary Bay’s innovation in marketing the event and their brand as well as opening the lines of communication among beer lovers and beer drinkers. This is how it is going to work:

Here’s how it’s going to work:  make sure you BRING you smartphone with you to this Brewers Night and use the #tag we’ve set up for the event, which is #bbaygotsoul – especially because everyone who tweets about the event (while AT the event) and uses the #tag will be entered into a drawing for some sweet, sweet schwag!

Also, be sure to look for tweets before the event for a coupon for some awesome FREE cajun food, then bring in your smartphone and show them the coupon from your phone to score free food that night.

During the event, the Boundary Bay Twitter account will be fully staffed and ready to answer all your questions about our beer, our business…or whatever!  So tweet your questions to us during the event and keep an eye on the live Twitter feed up on the tv at Alligator Soul for our answers to your inquiries.  There’ll be plenty of other fun too like live music and trivia questions that just might net you $1 off your beer if you get the right answer!

So tonight, do what you do best and update your status!

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